South Iceland

Frequently cited as one of the happiest countries in the world - and the undeniable capital of Scandinavian style. Iceland is one of the most popular travel destinations in Europe right now, and the south coast offers the best of the best. Home to some of the country’s most visited tourist attractions, the region offers a plethora of activities to suit every taste. From street art, spas, and culture, to volcanoes, glaciers, and wild adventures in the great outdoors, South Iceland is an escape from the ordinary.

The area is a lesson in extremes. Adventure-lovers will find thrills wandering lava fields, trekking on glaciers, and jumping into geothermal pools in the crisp white snow. Culture-lovers will discover art galleries, museums, delicious cuisine, great nightlife, and never ending inspiration for chic Scandi style. Everywhere, photographers will struggle to keep up with the sheer volume of beauty, both natural and man-made.

Reykjavík makes a wonderful starting point to an adventure in the south. Set out from the city to explore the surrounding mountains, glaciers, volcanoes and hot springs. Discover Skógafoss Waterfall, Vatnajökull Glacier, and Jökulsárlón Glacial Lagoon. Hike the famous Laugavegurinn hike, Iceland’s most popular trek.

Travel through flat coastal plains rife with horse farms and greenhouses. Watch as they give way to jagged mountains, veiled in mist, and then to breathtaking glaciers off the coast of black-sand beaches rimming the Atlantic’s edge. Marvel at forested valleys tucked away from the northern elements.